What subjects are in Marketing Management?

What subjects are in Marketing Management?

Course Subjects

Semester I Semester II
Consumer behaviour Advertising management
Competitive marketing Business marketing
Salesforce management Services marketing
Sales promotion management Brand management

What is Marketing Management course all about?

The BSBA course, major in Marketing Management is a program which deals with the nature, scope and role of marketing to make our economy grow and help people attain a decent standard of living. The marketing concepts and specialized activities like marketing research, selling, and product planning and development, etc.

What are courses in marketing?

Some of the main marketing topics you can choose from include:

  • Online marketing.
  • Consumer behavior.
  • Decision science.
  • International marketing.
  • Fashion and marketing.
  • Sports marketing.
  • Business management with marketing.

What jobs are in marketing management?

Here are just a few of the job titles you’ll be ready for when you earn your bachelor’s in marketing:

  • Account Executive.
  • Advertising/Promotion Manager.
  • Brand Manager.
  • Copywriter.
  • Marketing Manager.
  • Market Research Analyst.
  • Media Planner.
  • Production Manager.

What courses are needed for a marketing degree?

Additionally, most marketing programs require that students take general education courses in English and Math and electives, such as Psychology, Intro to Computers and supplementary business courses. The courses that you take will prepare you to join a rewarding, creative, fast-paced field that is continually evolving.

What education is needed for marketing?

Marketing Managers. Education. A bachelor’s degree is required for most advertising, promotions, and marketing management positions. For advertising management positions, some employers prefer a bachelor’s degree in advertising or journalism.

What are the qualifications for marketing?

A bachelor’s degree in marketing, mass communication, journalism, public relations or business is an essential qualification for a career in marketing. A number of educational organizations also offer specific qualifications in integrated marketing.

What is a marketing course?

Marketing courses teach strategies for influencing customer behavior throughout the customer lifecycle. Learn fundamentals like creating a marketing strategy, brand building, advertising and budget allocation, and leveraging digital and social media channels to reach your business goals.