# How do you find the actual dealer cost of a car?

## How do you find the actual dealer cost of a car?

Formula for calculating dealer cost:

1. Example: Base Invoice + Options + Destination – Holdback = Total Dealer Cost.
2. What is holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price. (See calculations below.)

## Do dealers accept TrueCar prices?

No, dealers are under no legal obligation to honor the TrueCar price. Some dealers are on the up and up, but others may not be quite as ethical. Many dealers will offer a car deal when they don’t actually have that model in stock in order to get you to visit (i.e. the bait and switch).

Does TrueCar give accurate prices?

TrueCar Value is a company that uses data aggregation and detailed analysis to provide their consumers with the most accurate car prices.

### How to figure out a dealer’s true cost?

To figure out the dealer cost use this formula: Dealer Invoice + Vehicle Options + Destination Charge – Dealer Holdback = True Dealer Cost. Utilizing the dealer invoice along with vehicle options and the destination charge, you can easily figure out the right price to pay for a new car. This will also eliminate the dealer holdback from the equation.

### What is the real dealer cost?

Invoice price (sometimes referred to as “dealer cost”) is the price that appears on the invoice that the manufacturer sends to the dealer when the dealer receives a car from the factory. Knowing the invoice price is a very important part of shopping for a new car.

What does dealer cost mean?

dealer cost. The cost that a dealer of a product passes onto the buyer in the overall price. This cost may cover taxes and fees absorbed by the dealer to deliver the product to the individual. Dealer costs may be exaggerated in order to receive a larger profit on the sale.

#### How much do car dealers make?

It’s typically 2 or 3 percent of either the invoice or the sticker price of the car. On a \$20,000 car, a holdback represents \$400 to \$600. The holdback allows dealers to sell a car at invoice price (or even below invoice) and still make money. Most manufacturers offer holdbacks to their brands’ dealers, but not all.