How do I run a search query report on Google Ads?

How To Run a Search Query Report Today in Google AdWords

1. Next, select the Keywords tab.
2. Before you run the report, be sure that you have set your date range to the timeframe you want to report on.
3. Now click on the “See Search Terms” button.
4. This selection essentially runs a Search Query Report.

What is search term report in Google Ads?

The search terms report is a list of search terms that a significant number of people have used, and that resulted in your ad being shown. The “Match type” column tells you how closely the search terms that triggered your ads on Google are related to the actual keywords in your account.

How do I check my keyword performance?

Click Campaigns in the page menu. Click Keywords. Hover over the speech bubble next to the status of your keyword to see whether your keyword is showing ads and its Quality Score.

How does the Google AdWords performance report work?

Ad Performance Report. The Ad Performance report includes all statistics aggregated at the ad level, one row per ad. If other segment fields are used, you may get more than one row per ad. See segmentation for more information.

How to get the search query performance report?

Search Query Performance Report The Search Terms report includes all statistics aggregated at the search terms level, one row per combination of search terms. If other segment fields are used, you may get more than one row per combination of search terms. See segmentationfor more information.

How are search queries used in Google Ads?

Use the Search Queries report to see the actual search queries that resulted in a display of your Google Ads ads. Insight into exactly how users are searching for your type of product or service gives you an opportunity to refine your Google Ads keyword list, reach a broader audience, and display your ads more effectively.

Where can I find the keyword performance report?

Keywords Performance Report. The Keywords Performance report includes all statistics aggregated at the keyword level, one row per keyword. If other segment fields are used, you may get more than one row per keyword. See segmentation for more information. This is a single attribution report.