What is the shirt with the alligator logo?

What is the shirt with the alligator logo?

Lacoste tennis shirt
The Lacoste tennis shirt made its way to the United States in 1952 and was carefully branded as “the status symbol of the competent sportsman,” an attempt to establish Lacoste in the upper echelons of society.

Is Izod the same as Lacoste?

Izod and Lacoste both continue to produce similar piqué polo shirts and are often mistakenly believed to be the same company. Lacoste polo shirts have the crocodile logo, while Izod has a monogram crest.

Why is the Lacoste logo a crocodile?

It was during one of René’s tennis games in the early 1930s, before the brand Lacoste has emerged. He had spotted a crocodile skin suitcase in the store window of a nearby shop, and set his heart on the item. Unfortunately, René lost the match, so didn’t get his crocodile skin suitcase, but he did get a nickname.

Which is clothing brand using an alligator symbol?

” That nickname gave him the idea for the logo, and the personalised brand of ‘Lacoste’, with the signature crocodile emblem, was born. Post retirement, he formally started a company, La Chemise Lacoste, with his friend, André Gillier, to mass produce and market the now well known brand of T-shirts.

Who was the tennis player with the alligator symbol?

That’s the logo for Lacoste, established by René Lacoste, a champion French tennis player. During 1926-27, he was ranked as the number one player, and won seven Grand Slams throughout his career.

When did Lacoste stop making the alligator shirt?

By the ’60s, the “alligator shirt“ had become a de rigueur part of the preppy uniform. Although Lacoste continued a licensing conquest of the world, the shirt (and preppies) drifted out of popularity in the late ’80s.

How did the crocodile become known as the alligator?

Polo Shirts. “The American press dubbed him the Alligator in ’27, after he wagered for an alligator-skin suitcase with the captain of the French Davis Cup team. When he returned to France, “alligator” became “crocodile,” and Lacoste was known forever after as the Crocodile